Over the last 20 years, OPTIMO has worked closely with industry experts to ensure that our software meets the needs of a wide range of business models in the sports business and leisure sectors.

OPTIMO not only provides the features you would expect from world leading software solutions but also recognises market trends and delivers cutting-edge solutions to meet the demands of tomorrow’s customers.

We go the extra mile to understand your current business needs and vision. We match your needs with innovative, cost effective cutting edge products engineered to grow with you. We support you on your journey with excellent service

We listen > identify your needs > customise, deliver and support you


OPTIMO is a brand name of Programus Ltd, a company rated in the top 6% of UK IT companies. We develop innovative software using the latest technology. Our primary focus is building niche software solutions for Events and Venues. Programus has invested millions of pounds in developing unique industry leading Cloud based solutions capable of seamless integration with CRM and other third party business critical systems. Designed with three tier open architecture our development ethos is to design ‘world class’ solutions that are highly efficient in managing procedures and processes, capturing and leveraging quality data, increasing departmental connectivity and delivering exceptional performance throughout the entire business, across multiple revenue streams and locations.

A truly flexible system designed for the 21st century.
The right team for your project
we love what we do
Mission of our company

To create ‘awesome’ products and work as ‘one team’ to give our clients the best chance of achieving their goals.

cutting edge technology
To produce cutting edge industry leading technology that is ‘world class’, fit for purpose and leverages data to empower customer experience and by so doing increase revenue
understand and match
To understand and match our solutions to your needs
best chance of success
To work with industry experts and leaders in technology to give our customers the best chance of success
advice and care
To provide the highest standards of advice and care to support our clients’ business